The Milk Cup 2025 Photo Tunnel
The Milk Cup was created by @GonnaNeedMilk to provide women with more opportunities to succeed in esports by designing a space for them to compete at the highest level, fueled by milk. I animated a video featuring illustrations by Raegan Mansfield that looped at the back of the infinity tunnel and reflected off the tunnel walls, creating an optical illusion and an engaging photo moment for attendees of the LAN Championship at the GonnaNeedMilk activation at TwitchCon 2025.
Role: Motion Design //Client: MilkPEP //Agency: Gale Partners //Year: 2025 //Creative Team: Raegan Mansfield (Illustrator), Ali Eng (Creative Director)