Chili’s CRM

As part of Chili’s marketing strategy, I created animated GIFs for multiple campaigns, highlighting popular menu items such as the Triple Dipper and sizzling entrées like the Shrimp Fajitas, to increase restaurant visits. These GIFs were designed to capture attention quickly within the inbox and boost engagement and click-through rates, helping the Chili’s brand to connect with its customers in a visually memorable way.